Hi everyone, I´m Luis Gonzalez UX/UI Designer Director & Creative Strategic Director.
Thank you for coming into my space.
Alongside my clients and I, we work together to uncover their problems and solve them, so I can produce solutions with a human-centered design approach,& create the best strategic marketing communication to help people make a better experience.
I can understand the perfect user experience should look good and work even better. I can be working with different backgrounds teams.
EMBA. LUIS ENRIQUE GONZÁLEZ ONTIVEROS
AWARDS
- Design Award – Jalisco Export Award Jaltrade – Government of Jalisco December 2014
- SEP Education experience validation System (Certival) Secretary of Public Education
EXPERIENCE
UI/UX Lead Designer / Creative Strategist Director at teMedia Comunicación
Jan de 2015 -Present, Zapopan, Jal. México.
It has allowed me to create a small team and lead a UX/UI and Creative Strategic Marketing team. Managing to help customers obtain the best digital products for their businesses.
We generate creative communication strategies for our Spanish and Mexican clients. Managing to implement methodologies such as the measurement of KPIs, Brand Identifiers, OKR, and other methodologies to achieve the objectives.
In strategic communication and marketing, we generate the storytelling of the brands, creation of names of products and services, the visualization of Branding-Marketing, etc.
UI/UX Senior Designer / Creative Strategist Director at teMedia Communication
Jan de 2012 -2015, Zapopan, Jal. México.
I am helping and teaching different clients to advance to make digital products, digital campaigns, brand positions, understand business models. Creating wireframes, storyboards, user flows, process flows and site maps, creation naming of products and services, strategic Communication, and Marketing to a generation of the storytelling brands.
Creative Consultant and Digital Marketing
January 2011 - December 2011, Zapopan, Mexico.
Develop Coordination and guidelines of creativity and communication for the launch of empleos.mx and different campaigns for NEUBOX. Development logos and graphic identities for small businesses and startups – Digital Marketing – Social Media – Marketing strategic Plans.
Senior UX / UI Designer & Creative &at Mediara Crossmedia Company
July 2009 - December 2010, Madrid, Spain, and Guadalajara Mexico.
- A company dedicated to WEB development and Digital strategies in different
- Development, integration, and management of high-performance multidisciplinary
- Design and development of UX / UI Design for portals like Infoclink,
- Development and UX / UI of behavioral simulators for Ahumada & Partners, used for the management, selection, and development of talent using for Ucapacidades
- Management and development of Communication and Creative Strategies for global clients such as XTB, and
- Implementation of social media for XTB Spain, XTB France, and XTB
- Development of Digital Advertising for XTB Spain, France, and
- Positioning of the Brand, Managing the new identity and control of the communication strategy for Latin America XTB Spain is a leading European market company operating under the MiFID Directive and supervising local regulatory commissions in each of its locations. In Spain at the CNMV with the number 40.
Coordinator of Art and Multimedia Intramedia RP (UX/UI Designer)
December 2006 - January 2009. Guadalajara, Mexico.
- Development of art and promotional events for Lean Summit 2007 and
- Creative coordinator of brands, strategies, and advertising of Dreamweaver in the electronics
- Support of project budgets and
- Support in press conferences and media
- Management of strategies, project budgets, management of logistics and brands
Consultant of Art and Video Production Nike de México SA de C.V.
April 2005 April 2009. Guadalajara Mexico.
- Development of the art for the different catalogs of the seasons and Business Units. Working with the different Directors of Business and Marketing for the proper communication and promotion of products for the different key accounts.
- As well as videos of competition analysis, the trend within the Mexican
- Development of Campaigns and Internal
EDUCATION
European master’s in business administration and Management (EMBA)
IEDGE - The European Business School (2010-2011)
Business School in Spain, classes were taught by teachers around the world online and Present in Spain.
European Specialist in People Management
IEDGE - The European Business School (2010-2010)
With this specialty it allowed me to have management tools and personnel management in all areas to be able to achieve a better performance of the Team working, taking advantage of the best virtues of each member of the team.
Bachelor in Integral Design. (BID)
ITESO - (2000 - 2005)
It has allowed me to develop skills to manage the development of the design in an integral way allowing to be a great communication tool for the development of elements from something graphic, industrial, textile, visual communication and UX Design.
Technologist in Computer Science and Computing
Center for Industrial Technical Education (CETI) (1996-1999)
One of the most important IT/Tech School in Mexico.
Masterclass Digital Platform
2021
- BlackSwan Masterclass in Negotiation.
Crehana
2021-2022
- Non-traditional management indicators OKR
- Figma Design System, Atom Design
- Customer Insights: NPS Operating Model.