IEDGE – Bussines School

IEDGE – Bussines School

IEDGE is an International Business School that has various postgraduate courses and faculty, as well as its platform for teaching online classes.

The development of this educational platform seeks to continue with the continuity of the redesign of the brand, focusing on graphic and educational identity. Making it more attractive and easier to find information on courses and master’s degrees. Improve the content, for SEO and SEM strategies that had been proposed for future school campaigns.

UX Defination


The BUG UX Process alignment all teams in 1 proposes to focus on User Experience and building solutions to help people.

General Objetive


IEDGE sought to improve the portal and make it easier to find information on courses and master’s degrees. improve content strategies, for SEO and SEM

Keys Results


  • Definition of user profiles
  • Identification of the process journey
  • Identification of the road map of the site
  • Unification of courses and masters.
  • Educational Visual Identity.
Declaimer: Each project it´s unique or different, it has unique challenges making it the way to attack and solve them .