DATADEC
Global Site was a challenge from the beginning due to the union of the different companies and business units.
The unification of the graphic identity, the integration of the different global sites into one, was a business objective. The development of this project involved a great challenge from Information Management and the selection of strategic content. Information architecture and visual design, user interaction, development, and usability involved many hours of research, from the definition of user profiles. Through different proposals and tests, we managed to solve them most simply.
UX Defination
The UX Strategic Process helps to take focus between business and users, making connections both worlds and creating the best user experience for digital products.
General Objetive
Integration in a global datadec site, generating a unified and unique identity for the positioning of the company of all its solutions and its brand.
UX Objective and Methodology
• Datadec Brand Unification
• Creation and definition of Brand Colors
• Visual design
Keys Results
- The following results were achieved
- Identify internal and external user profiles
- Identify User Buys
- Identify User Consumer Content
- Strategic SEO Generation
- Datadec Brand Unification
- Creation and definition of Brand Colors
- Visual design.
- UX writing
- Comprehensive Brands Voice
Gallery Project
Declaimer: Each project it´s unique or different, it has unique challenges making it the way to attack and solve them .